Photo courtesy of BAYANA Get ready to dive into the world of BAYANA—a game-changing collective operating at the intersection of art, science, and magic. Based in Brooklyn and working out of a sprawling warehouse, BAYANA is creating next-level products and setting new manufacturing standards. What exactly is BAYANA? It is a mostly anonymous team led by its enigmatic chief vision officer, John V. Its mission is to create “wearable art in defiance of traditional luxury fashion.” The team is not just crafting cool products—it advances toward a fashionable yet greener future. What sets BAYANA apart from the pack is how it flips the script on how fashion moves with cutting-edge technology. By using tools such as robotic arms and selective laser melting, BAYANA creates intricately detailed products while minimizing manufacturing waste. Beyond efficiency, this method unlocks limitless product customization for its collections and drops. “Historically, factories have been optimized around the creation of one kind of product, but they suffer in realizing many different designs,” says John V. “By building our workflow around flexible machines, we’re able to set up infinite supply chains for the creation of just about anything, made out of just about any material.” This futuristic proposal sounds almost too good to be true, and it gets even better. Combined with BAYANA’s proprietary compression processes, this tech wizardry takes ideas from concept to creation in the blink of an eye. Imagine dreaming up a new jewelry piece and having it ready to ship in hours. It is not fast fashion—it is fashion at the speed of the imagination. BAYANA’s goal has always been to create an instant feedback loop between imagination and culture. Closing the gap between dreams and reality excites the team. There is no group better set up to realize this ambition, and BAYANA has the heavyweight endorsements to prove it. Gene McCarthy, the godfather of footwear himself, is singing his praises in working with the team directly to build his brand. Celeb jeweler Greg Ÿuna has also jumped on board for his brand’s inaugural collection. BAYANA’s star is clearly on the rise. So, what’s next for this powerhouse collective? With dreams of changing how culture is created and consumed, BAYANA has big plans. But for now, snag a piece of magic with its astrology sign rings—available now at bayana.io. It is not just jewelry—it is a piece of the future. Advertising disclosure: We may receive compensation for some of the links in our stories. Thank you for supporting LA Weekly and our advertisers.
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