WITH their music dominating the official charts this week, Oasis are all set to bank more than £50million through endorsements, a US tour and merchandise. The Manc rockers were celebrating on Friday after 1994 breakthrough album Definitely Maybe hit the No1 spot. It celebrates the 30th anniversary with a whopping 408 per cent week-on-week rise in sales. The band also hold third and fourth places, while Live Forever and Don’t Look Back In Anger re- entered the Top Ten singles chart. Fortunately, Noel and Liam Gallagher have a savvy business team behind them, ensuring this long-awaited Oasis reunion with 17 live gigs next summer is as lucrative as possible. The pair could make up to £50million between them for the shows alone. An insider tells me: “It’s taken 15 years to get the warring brothers back together. “There is every chance this could be their last hurrah, so everything’s getting monetised and they want to strike while the iron is hot. Marketing and advertising teams aren’t missing a trick. “They are capitalising their comeback and everything has pound signs attached.” Some fans are crediting Noel’s ex-wife Sara McDonald for their reunion after the couple’s divorce. The pair split last year after 12 years of marriage. A source added: “It’s been a blessing in disguise.” Brand deals The band are ready to bank at least £10million from brand deals. Liam has a £2.5million -collaboration with fashion label Stone Island, and -trainers set to be released with Adidas, while Noel hopes to unveil a new Gibson guitar, having partnered with the firm previously. I’m told US streetwear label Carharrt wants to join forces with the band for their US leg. A source tells me: “Oasis have always had their own distinctive style and now they are gold dust. “Both Liam and Noel have plenty of brand relationships from years as effortless fashion gods, so expect to see plenty of -collabs.” POTENTIAL EARNINGS: £5million-plus Merchandise Whether it’s a £30 T-shirt or a £10 mug, fans will go mad for merch at the gigs. Tour organisers are expecting to make between £500,000 and £1million a night at Oasis Live ’25, so the potential to earn big bucks is huge. The band have even seen existing clobber sell out on their official website since they announced their reunion. An insider tells me: “Merchandise is cheap to make and revellers all want to get a hoodie or a tee so they can wear it like a badge of honour. It is hugely lucrative.” “There will be pop up shops in some of the major cities and the band will ensure some sleek designs especially for the tour.” POTENTIAL EARNINGS: £20million The U.S. The band are rumoured to be announcing a US leg to their live tour, focusing on several major cities including the coveted Madison Square Garden venue in New York. The group previously performed across the pond in 2008 as part of their Dig Out Your Soul tour. A source said: “The band’s music is bigger Stateside now than it was when they were originally together. “The market potential is enormous and the tickets will be snapped up.” It comes after they hinted that they’re set to play US tour dates next year with a new cryptic Amazon Billboard message in Times Square New York. An Oasis rep revealed last week: “Plans are under way for Oasis Live ’25 to go to other continents outside of Europe later next year. This will be announced in due course.” POTENTIAL EARNINGS: £20million Music The world has gone Oasis-crazy as fans celebrate the band’s reunion by listening to their greatest hits. Noel is already heading back into the studio this autumn and Liam could well join him to make some fresh tracks. A source said: “There has been a 700 per cent increase in Oasis music downloads, while vinyls of Definitely Maybe are flying off the shelves. “Older fans, especially, want to get their mitts on vinyls, while youngsters are more into digital downloads.” POTENTIAL EARNINGS: £5million Kendall’s bags of fun Kendall Jenner stepped out for New York Fashion Week in a green leather mini skirt co-ord as she joined pals for dinner at Manhattan hotspot Cipriani. The style icon, who is in an on-off relationship rapper Bad Bunny, then headed to nightclub Zero Bond. She is fast becoming the most-fun member of the Kardashian-Jenner clan and is planning an epic fancy bash Halloween party. “A source said: “She’s footloose and child-free so has embraced partying.”
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